Outlook Respawn x Lumikai: The Three-Part Series
- Lumikai
- Oct 3, 2025
- 1 min read
Part 2 - The Neuroscience of Engagement
In Part 2 of our Outlook Respawn feature, Salone Sehgal, Founder & Managing Partner at Lumikai Fund, unpacks the neuroscience behind engagement, retention and monetisation - the holy trinity of consumer experiences and what it takes to build the next wave of breakout digital platforms.
She decodes Lumikai’s D.O.S.E. framework - Dopamine, Oxytocin, Serotonin, Endorphins - the four neurochemical drivers at the heart of every successful consumer app.
From virtual gifting to subscriptions, Indian consumers are paying - they just needed the right rails. Salone also shares why Lumikai backs founders with 24-month runways, and how 85% of our seed portfolio is already revenue-generating.
📺 Watch the full conversation (Part 2 of 3) here.
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Fascinating deep dive into the neuroscience of engagement and the D.O.S.E. framework—understanding these neurochemical drivers is game-changing for building sticky digital platforms, and even tech like wiringgerman plays a role in powering the seamless hardware behind these user-centric apps.
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